In this short film, Holly Kretschmar of IDEO explains why behaviour change is a design issue, and a market opportunity. With compelling case studies, Kretschmar explains how to make change easy and sustainable.
A new Concordat for Engaging the Public with Research was launched by the UK’s research funding bodies today. The aim of the RCUK Concordat is to create a greater focus on and help embed public engagement with research across all disciplines in the higher education and research sectors. You can see an film and download the concordat here, and find out more about the existing Beacon for Public Engagement programme.
